Why Pinterest Isn’t the Right Platform for Your Black Friday Offers

It’s that time of year….everyone is gearing up for Black Friday to snag the best deals they’ve been waiting for all year. As an online entrepreneur, you’re likely planning a special offer of your own to promote during this season. Are you carefully selecting the right platforms to share your offer to your potential customers? While Pinterest has its merits, it is probably not the best place to share your Black Friday promos.

Continue ReadingWhy Pinterest Isn’t the Right Platform for Your Black Friday Offers

10 Steps to Building a Content Funnel That Will Boost Your Conversions

Are you struggling to convert website visitors into leads or customers? Do you feel like your content isn't getting the attention it deserves? If so, it might be time to examine your content funnel. It's a powerful way to build relationships with your audience, establish your brand as an authority, and ultimately increase your conversions. But where do you start? In this blog post, I will walk you through 10 steps to building a content funnel that will boost your conversions.

Continue Reading10 Steps to Building a Content Funnel That Will Boost Your Conversions
Read more about the article The Role of Content in Your Funnel Strategy
Content Marketing Funnels help convert potential clients to active clients. Learn how to create effective content marketing funnels for your business.

The Role of Content in Your Funnel Strategy

Are you tired of struggling to attract and retain customers through your marketing funnel? As an online specialist, consultant, or coach, you know that your marketing funnel strategy is critical to your success. But have you considered the role that content plays in that strategy? From attracting your ideal audience to nurturing leads, and then converting them into a customer, content can make or break your funnel success. It’s time to discover how content can transform your funnel by captivating potential customers, nurturing leads, and sealing the deal on conversions.

Continue ReadingThe Role of Content in Your Funnel Strategy

How to Set Up Your Brand Kit in Canva

When you started your business, you most likely spent time carefully selecting each component of your brand’s identity. The different elements you selected are specific to your brand and they will help increase brand recognition—the ability for your customers to easily identify your brand. Brand Kits are a unique feature in Canva that allows you to store all of your brand essentials in one place—making them easily accessible as you are creating your marketing materials.

Continue ReadingHow to Set Up Your Brand Kit in Canva

How to Create Consistent Content for Marketing Your Brand

However, keep in mind creating relevant content is important to engage, connect, and grow your audience. When you remain consistent, it boosts your credibility, improves your brand recognition, and allows you to always have new and fresh content to share with your followers.

Continue ReadingHow to Create Consistent Content for Marketing Your Brand

The Pros and Cons of Organic Content Marketing

Organic marketing is a marketing strategy that allows you to drive more traffic to your website naturally. There is little to no money involved in organic content marketing, and it helps to increase your brand awareness by providing real value to your audience and boosting your SEO.

Continue ReadingThe Pros and Cons of Organic Content Marketing