Have you ever lost motivation in your business? Sometimes, you hit a wall, and an inspirational quote can help you refocus direction. Inspirational quotes can provide many benefits, including generating new ideas, and providing insight and wisdom.

Getting your products seen by the right audience is one of the primary obstacles new business owners face. Getting your products seen in a heavily saturated market—is even more challenging. Etsy is a great platform for getting your online business started, but with all the other merchants competing for attention, it’s important to understand Etsy’s ranking algorithms and to know how to optimize your Etsy shop.

When you think of a mama hen, do you picture a chicken sitting on her nest? You’ll find that she is nurturing her eggs to hatch and growing her chicks. At Mama Hen Media, we nurture our clients’ accounts and help grow their audience.

Have you created a product that you now want to sell online? One of the first decisions you will have to make is where to sell it. Assuming it is a handmade product, the the most obvious choices are Etsy and Shopify. But which one is best? After working with many clients with online shops, I find that they most often start out with Etsy, because it's the easiest point of entry to online selling. Once they start to grow, shops often move to their own Shopify website.

Creating a rewards program for your online shop can increase brand loyalty. Did you know that new customer acquisition can be up to five times the cost of customer retention? Taking the time to nurture and reward your current customers can drive sales at a lower cost.

Christmas is two just weeks away. For most online shops, this is the busiest time of the year. Are you thriving? Or just surviving?

Tomorrow is Halloween, which means Black Friday/ Cyber Monday are just a few short weeks away. And BFCM 2020 will not look like any year we have ever seen before! More people than ever will be doing their shopping online. What is your shop doing to support this?

People just want something to look forward to! As we all adjust to the new version of reality, planning for a happy event is actually a form of coping.

This is why I love Pinterest. (As both a user and a Pinterest Marketer.) Users are primed to purchase. They are looking for inspiration and solutions. As a business owner, are you visible on the platform as the solution to those problems?