Why You Should Be Using a Reward Program

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2 female friends look at an Ipad together. They are excited about the loyalty reward program they just joined!

Are you looking to improve your customer experience while simultaneously increasing your revenue and brand awareness? A reward program, or customer loyalty program, may be the answer you’ve been searching for! 

A reward program is an integration available for your website and email marketing software that allows you to offer incentives to your customers for their loyalty to your brand.  

Simply put, customers can sign-up to earn points by completing specific tasks such as sharing your products on social media or spending a certain amount in your shop. They can then use those points to access exclusive rewards! 

Reward programs are a great way to get the word out about your products and increase customer engagement. 

The Benefits of Implementing a Customer Loyalty Program

Did you know… When customers can earn points and cash in for rewards, they are 3x more likely to become repeat customers?  

This simple website app is a great marketing strategy with many other benefits, including the ability to: 

  • Grow Your Email Subscriber List – When customers sign-up for the reward program, it serves as its own lead magnet! 
  • Improve Brand Reputation – A customer loyalty program allows you to create connections and provide valuable offers to your audience.  
  • Increase Brand Awareness – A motivated and happy customer is one of the best sales strategies you can have!  
  • Boost Revenue – By rewarding customers for returning, having loyal customers share your products, and increasing the number of eyes on your products through email marketing—you will likely see an increase in revenue you haven’t experienced before! 

What Reward Program We Recommend

There are many great reward programs available. One we recommend and love is Smile.io! It offers all of the features that make a customer loyalty program successful—without any of the hassle: 

If you’re using Shopify, Shopify Plus, BigCommerce, or Wix—this application is available now! It’s easy to navigate and extremely customizable, allowing it to flow seamlessly with the rest of your website and branding.  

Implementing a New Reward Program

Mama Hen Media is a content marketing agency specializing in helping small business owners create and implement successful marketing strategies. 

You are just one step away from setting up a new reward program and potentially experiencing a threefold increase in sales. Apply to work with us to begin discussing how our team can help you get started with a customer loyalty program today!  


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